- Recognition of
participating organisation's achievements in Customer Service,
increasing and enhancing its credibility and image in the market
place
- Increased
customer perception and confidence in dealing with the
organisation
- Continuous
improvement opportunities and benchmarking of the organisation's
Customer Service efforts through APCSC's comprehensive CRM
Benchmarking program
- Greater focus on
Customer Service throughout the entire organisation
- Increased morale
at all levels of the organisation
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The HongKong Electric Co., Ltd.- Public Service of the Year 2008
(Public Utility)

Hong Kong Observatory
- Public Service of the
Year 2008 (Government)
2008 Customer Relationship Excellence Winner Statement:
“It is the
honour of the Hong Kong Observatory to be recognized and
awarded customer relationship excellence under the category
of Public Service of the Year (Government). Care about the
community and colleagues is one of the Observatory’s core
values. We strongly believe that good customer relationship
is achieved through compassionately understanding the needs
of the end users. We are fortunate to have a team of
committed colleagues who are sensitive to the changing
societal environment and are eager to make a difference. I
would like to thank APCSC for providing an excellent
platform for sharing of experience in customer
satisfaction.”
Dr
B Y Lee, Director
Hong Kong Observatory |