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Welcome to the seventh annual Asia Pacific Customer Relationship
Excellence Awards (CRE Awards).
The
Customer Relationship Excellent (CRE) Awards has recognized many
industry leaders and professionals for their customer centric
service innovation.
The participants have come from more international cities and
business sectors in both corporate and individual categories, all
demonstrating their business successes, best practices and insights
on CRE.
In
2008, APCSC celebrates her tenth year in promoting customer
relationship excellence in the Asia Pacific region, APCSC is very
proud to witness how CRE Awards winners continue to bring new
service levels, quality standards and benchmarks to shape the future
directions of business practices in making Asia Pacific a better
place to live and do business!
With
the introduction of the Customer Service Quality Standard (CSQS) as
important CRE Awards judging criteria, the participants have been
benefited greatly from the best practices and critical success
factors from a world-class framework. The CSQS is instrumental in
improving customer oriented corporate governance and balanced
scorecard managing stakeholders of the award participants and
further recognizing the CRE Awards winners.
We
believe that through these prestigious CRE Awards, Asia Pacific
business executives are able to share experiences and learn from one
another amongst the World-Class leaders and achieve the goal of
market leadership and gain international recognitions.
On
behalf of the Asia Pacific Customer Service Consortium, I wish you
business success and Customer Relationship Excellence!
Jason K. Chu,
Chairman APCSC
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2007 Award Winners Group Photo

S.W.I.F.T. SCRL Group Photo
2007 Customer Relationship Excellence Winner Statement:
“At SWIFT we work together to make sure that our products meet
the requirements of individual customers, and are simple and
easy to use. We adopt this same approach for our support
services. These awards are also recognition of our core values –
‘Customers come first’, ‘Deliver excellence simply’ and ‘People
make the difference’. It is an honour to receive four awards and
very motivating for our team. We would also like to thank our
customers for the open expression of appreciation of the support
and service provided.”
Mr. Kevin Lodge,
Head of Customer Service Asia S.W.I.F.T. SCRL |
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