Arun Cavale
Regional Executive, Marketing & Strategy
IBM

Arun Cavale is currently the Regional Executive for Marketing & Strategy for IBM's Cloud initiatives across Asean, and is based in Singapore. In this critical role, he provides overall marketing and strategy leadership to (a) integrate (b) go-to-market (GTM) and (c) deliver growth across IBM's vast cloud portfolio.


He is a recognized thought-leader on Technology, Marketing and the value at the intersection of the two. He has published several content pieces in multiple forums. In addition, Arun is also a strong Social Media evangelist, a sought-after public speaker and an active athlete.


In his previous roles at IBM, he has led several key strategy initiatives including Smarter Cities, where he was internationally recognized as one of the leading evangelists and marketers in the space.


He has over 18 years of industry experience in the areas of Marketing, Business Planning, Strategy and Business Development across Technology, Transportation & Logistics, and Manufacturing industries. He has experience managing large geographies (140+ countries) around the world. He has led several internal consulting projects in designing and delivering change and thought leadership programs. He has engaged with several leading management & strategy consulting firms on various strategy initiatives. As
an expert in Issue-based Consulting methodology, Arun has also independently consulted on go-tomarket strategy and process reengineering engagements for Government, FMCG and non-profit organizations across geographies.


Arun has an MBA from the S P Jain Institute of Management & Research, Mumbai (a top-10 b-school in India) and a Bachelors degree in Engineering from BMS College of Engineering, Bangalore.