Regional Executive, Marketing & Strategy
Arun Cavale is currently the
Regional Executive for Marketing & Strategy for IBM's
Cloud initiatives across Asean, and is based in
Singapore. In this critical role, he provides overall
marketing and strategy leadership to (a) integrate (b)
go-to-market (GTM) and (c) deliver growth across IBM's
vast cloud portfolio.
He is a recognized thought-leader on Technology,
Marketing and the value at the intersection of the two.
He has published several content pieces in multiple
forums. In addition, Arun is also a strong Social Media
evangelist, a sought-after public speaker and an active
In his previous roles at IBM, he has led several key
strategy initiatives including Smarter Cities, where he
was internationally recognized as one of the leading
evangelists and marketers in the space.
He has over 18 years of industry experience in the areas
of Marketing, Business Planning, Strategy and Business
Development across Technology, Transportation &
Logistics, and Manufacturing industries. He has
experience managing large geographies (140+ countries)
around the world. He has led several internal consulting
projects in designing and delivering change and thought
leadership programs. He has engaged with several leading
management & strategy consulting firms on various
strategy initiatives. As
an expert in Issue-based Consulting methodology, Arun
has also independently consulted on go-tomarket strategy
and process reengineering engagements for Government,
FMCG and non-profit organizations across geographies.
Arun has an MBA from the S P Jain Institute of
Management & Research, Mumbai (a top-10 b-school in
India) and a Bachelors degree in Engineering from BMS
College of Engineering, Bangalore.