Hong Kong Customer Relationship Excellence Index (HKCREI) & Awards Recognition

Striving for continuous service enhancement for Hong Kong, Asia Pacific Customer Service Consortium (APCSC) and The Hong Kong University of Science and Technology (HKUST) together have launched the first Hong Kong Customer Relationship Excellence Index (HKCREI) through conducting customer satisfaction surveys on the quality, value, satisfaction, loyalty, NPS and critical factors on products and services, together with Big Data collected on internet and social media.

 The HKCREI Research Consortium will publish the inaugural HKCRE Index for 18 industries during the annual 19th International CRE & CSQS Leadership Summit on 2021 September 17. At the HKCREI Press Conference, news media, senior business leaders, and government officials will share the vital research findings for sustainable development for Hong Kong. The top and outstanding performing companies will also be announced at the HKCREI Awards Ceremony.

We greatly appreciate it if you can complete the online questionnaire by the APCSC & HKUST.  Information provided will only be used anonymously for aggregated analysis purpose.

Tourism Finance & Insurance Land Transport Retail Food & Beverage Info-Communications
Attractions Bank Bus E-Commerce Cafe and Fast Food Restaurant Broadband
Credit Card Package Delivery Shopping Mall Food Delivery Mobile Telecom
Insurance  Railway Supermarket & Pharmacy PayTV
Stock Trading  

Should you have any queries regarding the Index survey or the HKCREI Awards, please feel free to contact the HKCREI Research & PR Team, APCSC via enquiry@apcsc.com or (852) 21741428 during office hour.


Messages from Government Organizations & other Associations


CRE Awards Welcome Pack

Click here to download
the welcome pack

Check out the Highlight Video on


Press Release

Click here to view Press Release.

Now Open to Nomination and Application

For more information, please refer to :

  • International CRE Awards website
  • China CRE Awards website
  • China Sourcing Summit Press Release


Certificate in Customer Service Management (CCSM) (Course Code: 21C04911-5)


Hong Kong (Zoom) (English) - 19 - 22 July 2021

Hong Kong (Zoom) (Chinese) - 16 - 19 Aug 2021

To view the brochure and registration form, please click


Certified Contact Center Manager (CCCM)


Hong Kong (Zoom) (English) - 21 - 22 July 2021

Hong Kong (Zoom) (Chinese) - 18 - 19 Aug 2021

To view the brochure and registration form, please click


Certified Customer Service Analyst & Auditor - (CCSA)


Hong Kong (Zoom) (English) - 19 - 20 July 2021

Hong Kong (Zoom) (Chinese) - 16 - 17 Aug 2021

To view the brochure and registration form, please click

Brochure & Registration Form

To view the brochure and registration form, please


Membership Benefits

Register 3 or more delegates to take advantage of our Premier Plus savings of 10% per delegate.


Customer Testimonials

Tip of the Week

Upcoming Roundtable Events

Customer Loyalty Award Forum 2021 - TOC

Speaker & Panelists: Other Speakers and Panelists will be confirmed soon

Jason Chu
Chairman, APCSC, CRE Awards Panel of Judge

Prof. Fugee Tsung
Chair Professor, Department of Industrial Engineering and Decision Analytics, HKUST, CRE Awards Panel of Judge

Mike Mi
China Council for International Investment Promotion Secretariat ICCPC, CRE Awards Panel of Judge

Theme: Customer Relationship Excellence is Your Way Forward

Fee: Members Only

Time: 8:30 - 18:00

Venue: Online on Zoom

The People Site Certification (PSC) is awarded to organizations that have over ninety percent of their Customer Service and Contact Center staff certified under APCSC’s Global Certification program, which includes Certified Contact Center / Customer Service Center Manager (CCCM)/(CSCM), Certified Contact Center Supervisor (CCCS) and Certified Contact Center Professional (CCCP) and others.